Josep Lagares

CEO, METALQUIMIA

"Joaquim Vilà and his team are a true intellectual “hub” in systematic innovation management... His methodology and their inspirations are a MUST to pursue."

Jordi Torras

CEO, ZANINI AUTO GROUP

"Joaquim Vilà accompanied our company, Zanini, in the process of implementing our innovation system, to conceive it more broadly than the R&D area, embracing the whole of our organization and reaching well beyond products. The results have proved to be spectacular, enabling the current organization to feel self-confident in facing the challenges the market poses."

Francesc Planas

CEO, PREFABRICATS M.PLANAS

"Our company started the implementation of systematic innovation with the team of Joaquim Vilà at the end of 2007. It was a true revolution that spurred us, a real breakthrough and an afterthought that motivated the entire organization at a time of a severe crisis in the industry. The new strategic direction allowed us to open our markets and sign orders that without innovation would have not been possible. Innovation, when is well applied, encourages our colleagues and is valued by clients."

Ezequiel Navarro

CEO, PREMO GROUP

"For PREMO, the collaboration in Strategic Innovation with this IESE team was in itself a disruption. A new approach to systematically organize the innovation process, implementing tools and methodologies that link innovation and strategy. This has improved our innovative activity by more than 100%, translated into the number of PCT patents (Patent Cooperation Treaty) achieved worldwide."

Joan Orrit

Managing Director, Hospital Benito Menni CASM

"Joaquim Vilà and his team helped us launch a process that linked the definition of strategic priorities (a strategic map of services, products, patient needs), with strategic axes, creative challenges, generation of ideas and launching new projects. This was accompanied by the creation of a system supported by easyCRIT, a platform that channels the contributions of the organization, and a clear improvement in innovative culture. The systematization of this process allowed us to strengthen and set up the key elements that have sustained our strategic innovation projects since then."

Patrick Torrent

Executive Director, Agencia Catalana de Turisme  (ACT)

"The collaboration with Joaquim Vilà at the IESE i-TOP sessions and his support in implementation have been vital in helping the Catalan Tourism Agency to dare to break the bonds with the tourism marketing of the past and dive into the digital marketing of the present and future. This allowed contrasting with top executives of other organizations the difficulties they had to face in order to transform the respective organizations. This made us understand, not only that we are not alone and that the challenges we face are similar, but especially that the fears that grip us are weakened when you expose them to this specialized and proactive audience that helps you adopt different views on the same reality. The Catalan Tourism Agency's 4P's project (currently within the FEDER Operational Plan 2021-2027) of transformation in processes, products, markets and platforms is largely the result of those collaborations."

Vicente Nomdedeu

CEO, AZTECA PRODUCTS & SERVICES

"Our professional and personal relationship with Joaquim Vilà and his team has always been excellent. It emerged at a time when the concept of "innovation" in our company was unknown or misinterpreted, and they helped us create a true culture of innovation. We can affirm that they were our beacon during those first years, where talking about systematic management of innovation in a ceramic tile company was pure utopia.

The knowledge received and the experiences lived during these years of relationship have been very useful, and we hope that they will continue to enrich us in this uncertain future that we all must manage, both from a business and personal point of view."

Carles Grasas

Former CEO, Applus-IDIADA

Ignasi Ferrer

Corporate Integration & Innovation Director, Applus-IDIADA

"The collaboration with Professor Vilà and his team has been essential for the development of the Applus IDIADA innovation process. For years, the easyCRIT tool, which at Applus IDIADA we have customized under the name "Ideada", is the portal that helps us to channel and integrate the knowledge, creativity and talent of our key personnel, which includes more than 5,000 engineers, with the leadership and support of senior management."

Ramon Ceravalls

CEO, CELO

"CELO, as a company in the metallurgical sector dedicated to the manufacture of screws and fixings, had a culture focused on following strict production processes and continuous improvement. But we needed to take a step further and develop truly new projects that would make us more competitive. A few years ago, we collaborated with Joaquim and his team to make the change towards an approach to innovation that would bring value to customers and, at the same time, have a clear impact on profits. They showed us that innovation is also a method. They helped us learn and incorporate new processes well adapted to our company. What we liked the most is that they touch the ground. They understand innovation as a tool to improve teams, methods, and results. Nice job!"

Albert Latorre

Managing Director, SIBARIS CATERING

"At Sibaris Catering, a haute gastronomy, hotel and tourism catering company, we use wecanCRIT to translate key strategic thrusts, such as moving towards customer centricity and fostering sustainability, into new projects and innovative initiatives, applying Design Thinking, at the same time that we create new skills in our people. This approach seemed the most appropriate to us after collaborating with the Innomnium Foundation, in the ODS Young Academy Challenge program, where teams of high school students from four Catalan counties had to deal with the social problem of severe depopulation in their territory. The Program used wecanCRIT methodology to respond to important objectives and challenges, using design thinking to develop very solid and creative entrepreneurial initiatives on the youngsters."

Gaizka Lara Goiricelaya

Managing Director, ARANCO

"At ARANCO, a packaging services company, in 2007, we learned, with the Iese team, how to introduce and manage innovation in an orderly manner. The focus on innovation was key to launching a new service line, whose turnover has multiplied by six between 2007 and 2022, with an innovative business model. Innovation has transformed and continues to transform our company in radical ways. Eternally grateful."

Marc Siscart

CEO, Establiments VIENA

"The relationship with Joaquim Vilà and his team has allowed us to see the potential of Design Thinking, to focus VIENA on the needs of users and customers, as a beacon for the goals of change in our company. We are just starting this journey and see a long way to go. Yet, we are convinced that we will learn a lot and this support gives us confidence to face the conditions we find ourselves in."

Oscar Julià

Corporate Director of Innovation and Digitalization, Sener

Gabriel Alarcón

Managing Director, Sener

"Professor Joaquim Vilà's innovation team has been a fundamental ally for our company in improving our management innovation processes. Their collaboration as advisors, facilitators and connectors has contributed in different ways. It has allowed us to adopt better organizational practices, achieve more efficient management of the innovation process, promote creativity and collaboration within our teams, identify growth opportunities, strengthen our business units, and establish a collaboration network with other actors in the ecosystem of innovation, which has resulted in more solid and disruptive solutions."

Alicia López Segura

AWD Market Development Manager, SMITH&NEPHEW

Carles Ferrer

CEO, SMITH&NEPHEW Spain

"In 2019, at Smith&Nephew Spain, an international medical instrumentation company, we used Design Thinking to design the "perfect meeting", which should be very attractive to healthcare professionals -surgeons-, and at the same time satisfy their needs and those of the company. The experience was very enriching, a learning and practical success for all involved. Joaquim's team proved to be extremely planned and methodical, and this is greatly appreciated when time and resources are limited.

We will put into practice a large part of the conclusions drawn from this methodology. We would like to emphasize that today ours is one of the countries with the best results and ratings from customers, both in high-level scientific events and product presentations. Without any doubt, we would advise using this methodology to any entity that seeks to obtain superior results in terms of customer’s, employee’s or collaborators’ experience.."